How to Choose the Right Keywords for Your YouTube Video Titles
YouTube is the undisputed champion of video-streaming platforms, and quite astoundingly, the platform is getting bigger and bigger every day. While that presents countless opportunities for new content creators, the fact is that the platform is also getting more competitive. In such a scenario, if you want your YouTube videos to stand out, you’ve got to put in a lot of work.
One of the things that you can do to enhance your videos’ discoverability is to choose the right keywords for videos and use them in your video titles. In this article, we’ll tell you how you can do that. So, if you want more YouTube views, read on.
1. Choose a topic for your video
The first thing that will help you with your keyword research is the topic you choose for your video. This will allow you to have a reference, which will make it easier for you to find the right keywords. When choosing a topic, it’s best to find a balance between something broad and something specific. If the topic is too broad, the keywords are likely to be too generic, which will make it difficult for your video to stand out. And if it’s too specific, the keywords are likely to be too uncommon, which won’t help your cause of enhancing your video’s discoverability.
2. Look at YouTube autocomplete suggestions
YouTube’s autocomplete feature is quite helpful in terms of SEO for video. Here’s how it works – as soon as you start typing something in the YouTube search bar, you will automatically get suggestions to complete your search query. The things is that these suggestions aren’t only suggestions. These are, in fact, the keywords that people are using to search for videos on the platform. So, feel free to incorporate elements of those suggestions in your video title.
3. Observe the competition
Once you’ve chosen a video topic and taken a look at the suggestions offered up to you by YouTube’s autocomplete feature, it’s time to observe your competition. We recommend searching for videos posted by content creators in your niche that are similar to the topic you’ve chosen. Additionally, you should look at competitors with a lot of YouTube subscribers, as these are the content creators who’ll have the maximum number of views. Make a note of how your competitors are using target keywords across their video titles, and how those titles are different from YouTube autocomplete’s suggestions.
4. Use keyword research tools
The last step is to use a keyword research tool to help you figure out your keywords. Nowadays, there’s no shortage of keyword research tools that have been designed specifically for YouTubers. So, make use of Google search and use these tools to your advantage. These tools will suggest a variety of keywords to pick from. It’s best to steer clear of using keywords that are very competitive, as only well-established YouTube channels stand to do well by using such keywords. Instead, choose keywords that don’t have a lot of competition – these will help your video titles to stand out.
So, there you have it – four of the best ways to find and choose the most appropriate keywords for your YouTube video titles. We’re almost done for this article, but before we leave you, we’d like to tell you about GoViral.
GoViral is a software tool that’s meant for new YouTube channels to cement their places on the world’s biggest video-streaming platform. By using GoViral, you can get more subscribers and higher user engagement rates in the form of YouTube likes and YouTube comments. GoViral also allows YouTube content creators to get free YouTube views. In short, GoViral is the perfect solution for giving your YouTube channel wings to fly.
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